Lenny Diana New WLZX & WAQY Brand Manager
January 2, 2014 at 2:50 PM (PT)
ALL ACCESS has learned that LENNY DIANA will be the new Brand Manager for SAGA COMMUNICATION's Active Rock WLZX (LAZER 99.3) and Classic Rock WAQY (ROCK 102)/SPRINGFIELD, MA, replacing former Programming/Brand Manager ROB CRESSMAN who left last month to become OM for CCM+E's INDIANAPOLIS cluster (NET NEWS, 10/25/13).
DIANA is leaving his position as PD of CONNOISSEUR MEDIA Rock WWSK (94.3 THE SHARK)/LONG ISLAND, NY. DIANA has also programmed Rock radio stations in BUFFALO, INDIANAPOLIS and FT. WAYNE.
SAGA's SPRINGFIELD, MA GM GARY ZENOBI said "LENNY joins ROCK 102 and LAZER 99.3 with a vast array of experience in both formats. He is a student of the music and will add luster to a great cadre of talent."
SAGA's EVP STEVE GOLDSTEIN added "LENNY is a great forward-thinking Rock programmer – he's able to think outside the bun."
DIANA said, "I'm very excited to join GARY ZENOBI and the team in SPRINGFIELD and continue the great rock institutions that are ROCK 102 and LAZER 99.3."
DIANA will be on-board in SPRINGFIELD by mid-JANUARY.