WBRU Adds EZ Trak
January 9, 2014 at 1:14 PM (PT)
ENVISION RADIO NETWORKS and RADIOTRAKS announce BROWN BROADCASTING Alternative WBRU/PROVIDENCE as the newest affiliate of EZ TRAK, an online listener music research survey offering a simple, cost-effective way to help radio stations maintain and increase their listening audience. WBRU joins over 300 affiliates on the ENVISION SERVICES NETWORK.
"A station's website visitor is among the most devoted station listener,” said JACKIE ROBERTI, APD at WBRU. “There is no better way to get a handle on the tastes of the die-hard WBRU listener than by using EZ TRAK's online offering."