New Country B92.5 Debuts In Sacramento
January 10, 2014 at 2:18 PM (PT)
CLEAR CHANNEL/SACRAMENTO will launch "NEW B92.5 TODAYS COUNTRY" effective TODAY (1/10) at 5p (PT). "THE BOBBY BONES SHOW" will air weekday mornings, with 10,000 commercial-free songs in a row kicking off the launch.
News/Talk KFBK was previously on the 92.5 frequency, but moved to 93.1, formerly Classic Hits KHLX (NET NEWS, 12/26), which had been playing all-CHRISTMAS music since NOVEMBER. KFBK-A 1530 remains News/Talk.
"Country music is the most exciting format in AMERICA TODAY. Stars like BLAKE SHELTON, KEITH URBAN, JASON ALDEAN, TAYLOR SWIFT and FLORIDA GEORGIA LINE make it a must have format for listeners and advertisers alike," said CCM+E/SACRAMENTO President and Market Manager DAVE MILNER. "Pairing great music with the new BOBBY BONES morning show and our exciting events like the iHEARTRADIO COUNTRY FESTIVAL, which we will be giving listeners exclusive opportunities to attend, allows us to bring a unique spin for SACRAMENTO’s huge Country fan base."
KFBK will compete for Country shares in SACRAMENTO with CBS RADIO's KNCI and ENTRAVISION's KNTY.