Miami Gets A New Top 40

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COX MEDIA GROUP/MIAMI has launched a new Top 40 station -- HITS 97-3 -- which made its debut at 10a this morning, bumping Hot AC off WFLC.

“When we developed HITS 97-3, we asked women in SOUTH FLORIDA what they want in a radio station,” said CMG/MIAMI VP/Market Manager ROB BABIN. “This feedback inspired our team to design a radio station that plays today’s best hit music and provides an engaged listener experience with live and local personalities.”

FLORIDA’s newest 100,000-watt station will serve MIAMI-DADE and BROWARD counties as well as parts of PALM BEACHES and the UPPER FLORIDA KEYS. The lineup includes familiar SOUTH FLORIDA personalities, including:

* The KEVIN, VIRGINIA & JASON Morning Show (Mornings)
* TONI GONZALEZ (Middays)
* MIKE KRUZ (Afternoons)
* ASHLEY O (Nights)
* NIKKI RAMIREZ (Weekends)
* VIC MENDEZ (Weekends)
* DRU VEGA (Weekends)

“HITS 97-3 was conceived by SOUTH FLORIDIANS and will reflect the lifestyle, attitude, and atmosphere of life in SOUTH FLORIDA,” said PD TOM CALOCOCCI. “Listeners told us they wanted more opportunities to pick the hits. With our new app, they can vote on their favorite songs and even record messages through the ‘open mic’ feature that will be played on the air.”

Find them at www.HITS973.com.

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