CMB Webinar February 12
February 5, 2014 at 12:57 PM (PT)
CHRISTIAN MUSIC BROADCASTERS (CMB) 2014 Members are invited to join in this months webinar WEDNESDAY, FEBRUARY 12th, at 12p (CT). This month's topic will be: "Contemporary Christian by the Nielsen Numbers, with special guest presenter DAVE SULLIVAN, Manager of PPM Services for RADIO RESEARCH CONSORTIUM (RRC).
NEILSEN AUDIO, formerly known as ARBITRON, has undergone some recent changes, enhancing the scope of data and analytics. DAVE SULLIVAN will share his insights on PPM, tomorrow's trends, give practical strategies to enhance your audience reach, and talk about the successes and challenges of Christian music stations.
Webinar invite and instructions will be emailed to members. Check out CMBonline.org for all membership details.