KHHM Tweaks The Format To Top 40/Rhythmic
March 10, 2014 at 7:17 AM (PT)
ENTRAVISION COMMUNICATIONS has launched a new Top 40/Rhythmic format on KHHM (HOT 103.5)/SACRAMENTO. Along with the introduction of a new format, the station will feature a new lineup.
"SACRAMENTO is one of the most diverse cities in AMERICA, and KHHM HOT 103.5 FM's music and on-air personalities reflect the vibrant and diverse community that we serve," said ENTRAVISION SVP/Integrated Marketing Solutions ANGELICA BALDERAS. "KHHM is a beloved radio station in the SACRAMENTO market, and we look forward to building upon our existing success with our new programming and talent lineup."
The new lineup includes: The morning show with SUGABEAR, AMANDA and KARLI, middays with SACRAMENTO radio veteran ANDREA GOMEZ, afternoons with JAYMARZZ and nights with SOOSH*E.
"At ENTRAVISION, we are always refreshing our programming to provide listeners with new and exciting content and deliver top quality radio to SACRAMENTO's growing population," EVP/Integrated Marketing Solutions KARL MEYER. "We strive to enhance our stations with popular formats and fresh talent to attract new listeners, further allowing advertisers to successfully reach their target audiences."