Entravision Appoints Hilda Garcia To VP/Multimedia Content And Community Development
March 25, 2014 at 6:11 AM (PT)
ENTRAVISION COMMUNICATIONS has appointed HILDA GARCIA to the newly created position of VP/Multimedia Content and Community Development, effective APRIL 1st. Her responsibilities include the management and development of multimedia content and alignment of digital initiatives across the company's platform. In her new role, she will also manage ENTRAVISION's online communities, develop strategies for their growth and oversee digital special events coordination.
"HILDA is a proven executive, whose extensive expertise in Latino media makes her the perfect candidate to lead this new and exciting opportunity within our company," said COO JEFFERY A. LIBERMAN. "Her background in content management, production, interactive marketing and journalism provide a unique skillset to guide the growth of our digital communities and content."
"I am thrilled to be joining the ENTRAVISION team and am eager to utilize my skills and expertise to assist and execute the company's digital multimedia platform strategy," said GARCIA. "ENTRAVISION has a diversified base of proven assets and a growing digital reach which provides a strong platform for marketers to engage Latino consumers."