Seth Resler Launches Website To Help You Be More Net-Savvy
July 9, 2014 at 1:18 PM (PT)
Former PD SETH RESLER has launched a new website, SETHRESLER.COM, that offers practical tips to radio programmers and on-air talent on using the Internet to engage with their audience. The site will feature step-by-step tutorials, including screenshots, with its first major release a free in-depth white paper titled, “How to Build a Radio Morning Show for the Internet Age.”
“There’s a lot of vague talk about how radio stations should be using the Internet,” RESLER said. “You hear buzzwords like ‘mobile strategy’ and ‘disruptive innovation’ tossed about. But nobody’s actually showing people, in a concrete, step-by-step manner, what radio stations should do. I aim to provide that expertise.”
Check it out here.