Matrix Solutions Ups Brenda Hetrick To VP/Sales & Marketing
July 16, 2014 at 4:38 AM (PT)
Media CRM provider MATRIX SOLUTIONS has upped VP/Marketing Communications BRENDA HETRICK to VP/Sales & Marketing, responsible for business development of the new MATRIX Premium CRM & Sales Intelligence Platform. She joined the company as Marketing Director in 2010.
HETRICK said, “I am excited for the opportunity to lead Business Development and Marketing Communications efforts simultaneously for MATRIX – recognizing how both work together to advance our brand and products for the future. Our corporate strategy is not just about sales – it’s about product visioning growth, which is something I am passionate about as means for MATRIX SOLUTIONS to continue to grow and for our solutions to have lasting impact in all media sales organizations.”
CEO DJ CAVANAUGH added, “BRENDA has been a fundamental member of our company since she joined our team. Her leadership, passion, and talents are recognizable and appreciated. I’m confident that she will be able to lead our company’s next generation of growth.”