Joanne Hill Named VP/Marketing At CBS Radio
August 16, 2006 at 9:42 AM (PT)
CBS RADIO ups JOANNE HILL to VP/Marketing, effective SEPTEMBER 5th. HILL was previously Dir./Marketing. In her new role, HILL will lead development and execution of CBS RADIO’s branding and advertising campaigns, digital marketing efforts, as well as oversee station marketing strategy and implementation.
Since 2005, HILL has worked on the launch of more than 90 streaming stations, KYOURADIO and other podcasting programming, and Advertising Week On-Demand. Additionally, she coordinated CBS RADIO’s business-to-business advertising campaign and FREE FM marketing strategy.
CBS President/Marketing DAVID GOODMAN said, "JOANNE's contributions to building and positioning CBS RADIO’s growing stable of on-air and online assets are without comparison, and it gives me great pleasure to announce her promotion to this key role in the Company. For the past four years she has shown incredible insight and proven her ability in leading cross-functional teams to ensure the success of several of our most important initiatives. She knows first hand the vision and goals of CBS RADIO, and I look forward to capitalizing on her experience and expertise."