jacapps Launches New V4 App Platform For Radio
September 8, 2014 at 3:58 AM (PT)
Leading mobile app developer JACAPPS has announced the release of its all-new V4 mobile platform for radio stations. The maker of over 850 apps has created the most complete engagement platform available, bringing together streaming, podcasts, video, content feeds, social media and user-generated content in a new design.
"We understand that station interactions with their audiences have become more multi-faceted than just a one-way 'broadcast,'" said company COO BOB KERNEN. "We believe this new app platform truly embraces that next-level relationship that goes beyond the stream to address total engagement."
The V4's major advance is its totally customizable, modular design that places a station's best content front and center. "The most powerful asset for most stations is the brand, and what it represents to listeners," said JACAPPS Pres. PAUL JACOBS. "The V4 is so advanced that no two apps should look the same." This updated modular design also makes it easy to change the app to reflect a new station logo, new content or talent changes.
The V4 also provides multiple opportunities to reap financial gain. "We don't lock our clients into one ad platform," says KERNEN. "We see our role as helping facilitate and promote revenue growth for our clients in the ways they choose."
The V4 platform allows users to interact without leaving the app. Users can also submit audio, video and photos to the station with just a tap, creating a new source of content for their on-air and digital efforts.
To introduce the V4 platform, JACAPPS is holding a webinar on TUESDAY, SEPTEMBER 16th at 2p (ET) to demonstrate a complete demo. Click here to sign up, or contact ALEX BURNSTEIN, Director/Business Development at (248) 353-9030 or firstname.lastname@example.org.