Publication Of James Frey's New Book Features EDM Concert With James Murphy, Pete Tong
September 9, 2014 at 2:03 PM (PT)
International best-selling author JAMES FREY is launching his new HARPERCOLLINS book, "Endgame: The Calling," with a concert at NEW YORK's HAMMERSTEIN BALLROOM featuring LCD SOUNDSYSTEM's JAMES MURPHY and noted DJ PETE TONG on OCTOBER 7th, the day of publication.
"Endgame: The Calling" is at the center of an immersive media project conceived by FREY, who will join GOOGLE VP JOHN HANKE of NIANTIC LABS, as they discuss the "Endgame" universe.
"Endgame; The Calling," written by FREY and NEW YORK TIMES' bestselling author NILS JOHNSON-SHELTON, will be published on OCTOBER 7th.
Each installment in the series will feature an interactive puzzle comprised of clues that will lead to the location of a hidden key. The first eligible reader to solve the puzzle for the first book and find the key will win $500,000 worth of gold.
20TH CENTURY FOX has picked up the theatrical rights in advance of publication. GOOGLE's NIANTIC LABS is developing a location-based augmented reality game that will bring the "Endgame" books to life in the real world.
"From books to music to mobile apps and beyond, technology is at our disposal and has allowed us to create an entire universe for people to immerse themselves in," says FREY. "The HAMMERSTEIN BALLROOM event during NEW YORK SUPER WEEK, will be an awesome way for us to celebrate 'Endgame,' but also demonstrate that technology doesn't need to mean staring at a computer screen all day. It can bring people together in the real-world too."
Tickets go on-sale on SEPTEMBER 8th at ticketmaster.com for $3, with a copy of the book included in the ticket price and available to purchasers when doors open at 7p. FREY will then embark on an international 12-city tour with the kick-off event in NEW YORK CITY and other events to follow in BOSTON, DAYTON, CHICAGO, SAN FRANCISCO, LOS ANGELES, SAN DIEGO, DENVER, LAS VEGAS, LONDON, MANCHESTER and TORONTO.
NEW YORK SUPER WEEK will take place OCTOBER 3rd-12th, leading into the East Coast's biggest and most exciting convention -- NEW YORK COMIC CON. For more information and to purchase tickets, please visit www.NewYorkSuperWeek.com and NEW YORK SUPER WEEK's social media pages (FACEBOOK, TWITTER and INSTAGRAM).