iBiquity And TagStation Partner On Auto Platform
September 11, 2014 at 8:59 AM (PT)
iBIQUITY DIGITAL CORP. and TAGSTATION have entered into an agreement to develop an integrated automotive platform that combines their technologies and services. This combination will blend the best of broadcast technology and IP-delivered services to enhance the in-car user experience.
“HD RADIO technology has enjoyed tremendous success in automotive adoption and is now supported by all major car manufacturers as well as over 2,300 U.S. radio stations,” said EMMIS COMMUNICATIONS Pres./CEO JEFF SMULYAN. “That success and their commitment to developing innovative broadcast solutions made this joint development a logical next step in the evolution of the NEXTRADIO/TAGSTATION Platform.”
iBIQUITY’s BOB STRUBLE added, “The TAGSTATION team has demonstrated a unique understanding of broadcast business opportunities and the mobile applications space. Their development expertise and ability to rapidly deploy valuable consumer services has driven their success to date with SPRINT. We look forward to working with the exceptional team to bring these services and an enriched broadcast user experience to HD RADIO listeners.”