U2 iTunes Sales Soar After Free Giveaway Of 'Songs Of Innocence'
September 12, 2014 at 2:05 PM (PT)
Guess it pays to give.
Three days after U2 teamed with APPLE to release its latest album, "Songs Of Innocence" (INTERSCOPE RECORDS), in what the company has called "the biggest album launch ever," U2 continues to make history.
After delivering the new album for free to over half-billion iTUNES customers, U2 also saw an unprecedented number of its previous releases enter the iTUNES U.S. album chart. As of yesterday afternoon, 24 of the band's titles had charted on the Top 200 of the chart, and the "U218 Singles Collection" had reached Top 10 in 46 countries.
Meanwhile, controversy reigns online over some consumers' complaints that the U2 album simply showed up on their phone and computer without them asking for it. Talk about looking a gift horse in the mouth...