ESPN's New NBA Deal Includes Extension Of Radio, Digital Rights
October 6, 2014 at 7:14 AM (PT)
The massive new deal signed by ESPN with the NBA includes a multiplatform agreement between the league and ESPN AUDIO for audio play-by-play. The deal, a nine-year agreement running from 2016-17 through 2024-25, includes both English-language and Spanish-language national play-by-play rights for terrestrial radio, satellite, and digital distribution.
ESPN SVP/Production Business Division TRAUG KELLER said, “Championship play by play and compelling talk are the tent poles of ESPN AUDIO, so we are thrilled to expand our relationship with the NBA through 2025, continuing our English-language comprehensive coverage from Opening Night through the last game of the Finals. Adding top-tier content for ESPN DEPORTES RADIO and expanding our distribution platforms only strengthens our ability to serve NBA fans.”
ESPN/ABC and TNT have reached agreements to continue airing the league's games on TV, adding 10 games for ESPN and ABC, new content on linear and digital platforms, an extension of WNBA rights, increased coverage on ESPN INTERNATIONAL in LATIN AMERICA, the CARIBBEAN, AUSTRALIA, and NEW ZEALAND, and more.
ESPN President JOHN SKIPPER said, “The NBA has never been more popular and it continues to grow under (NBA Commissioner) ADAM (SILVER)’s leadership. By acquiring significantly more NBA content for both existing and yet-to-be created platforms, we will establish a vibrant, year-round NBA presence for fans. For ESPN, this agreement continues our fruitful, longstanding relationship with the NBA and bolsters what is already the sports industry’s most impressive and impactful collection of media rights.”