Westwood One, Benztown Ink Multi-Year Extension
October 9, 2014 at 3:57 AM (PT)
WESTWOOD ONE has signed a multi-year extension with imaging, voiceover, and programming firm BENZTOWN. The deal extends WESTWOOD ONE's management of affiliation and ad sales for BENZTOWN production and imaging libraries and voiceover services (with over 100 talents available) as well as ad sales for select BENZTOWN RADIO NETWORKS shows, including THE STORM REPORT, THE OLD FARMERS ALMANAC REPORT, THE TODD N TYLER RADIO EMPIRE, ROUND TRIP WITH DAVE-O and VIPOLOGY.
Since 2011, WESTWOOD ONE has handled affiliate relations and advertising sales for BENZTOWN's AC, Hot AC, Top 40, Country, Urban, Rhythmic, Classic Hits, Rock, News/Talk, SpeakerToyz, SpeakerToyz AC, Sports and JACK production libraries along with WESTWOOD ONE’s branded libraries Adrenaline, Ambush, Horsepower, Goldmine, Avalanche, Clique and Turbulence. And BENZTOWN BRANDING offers custom voiceover, imaging, copywriting, and jingles for over 1,900 broadcast stations and digital services worldwide.
WESTWOOD ONE COO CHARLES STEINHAUER said, "BENZTOWN is a natural fit for us. Their imaging products and production resources are creative, top-notch, and always ahead of the curve. BENZTOWN powers our stations with optimal branding and real presence in the marketplace. We look forward to working with CHACHI and his team for years to come."
BENZTOWN Pres. DAVE "CHACHI" DENES added, "If you're in the tech field, you want to work with APPLE. If you're in the fashion industry, you want to work with LOUIS VUITTON. If you're in the audio content business, you want to work with WESTWOOD ONE. LEW DICKEY, JOHN DICKEY, MIKE MCVAY, CHARLES STEINHAUER, DENNIS GREEN and STEVE SHAW work with the best content producers on the planet and we're honored to be part of the team."