Jacobs Media Honors WTOP As 'Most Innovative'
October 24, 2014 at 3:43 AM (PT)
Each week, JACOBS MEDIA honors an "innovative" member of our business. This week, they've chosen everyone at HUBBARD RADIO News WTOP/WASHINGTON, D.C., writing, "there are many factors that have contributed to HUBBARD RADIO’s All-News WTOP/WASHINGTON, D.C., being the top billing station in the UNITED STATES for the last four years running. They were one of the first News/Talk stations to make the leap to FM, which significantly improved their market coverage, and in turn, the ratings. WTOP also excels at understanding the essence of their market. Their focus on the federal government and the area’s heinous traffic problems go to the heart of their connection with their local audience.
"From top to bottom, WTOP is staffed with a group of professionals who are laser-focused on building an amazing media brand. From their manager JOEL OXLEY to programmers like JIM FARLEY and LAURIE CANTILLO, WTOP’s staff is at the top of its game in information delivery, serving its listeners, advertisers, and its expanding community.
"Today’s honored is focused on the commitment they’ve made to their digital properties, an important part of the WTOP brand that is truly cutting edge. With support from their parent company, WTOP is playing a long game, investing wisely in their digital resources to help serve an ever-changing audience."