VEVO Names Stacy Moscatelli VP/Marketing
November 13, 2014 at 11:28 AM (PT)
STACY MOSCATELLI has been appointed VP/Marketing for VEVO, based in the company's NEW YORK headquarters and reporting directly to Pres./CEO RIO CARAEFF.
MOSCATELLI will lead VEVO’s consumer marketing and branding initiatives, with oversight of the company’s publicity, social media, events and creative services teams while also collaborating closely with its product marketing and commercial marketing teams.
MOSCATELLI is a nearly 15-year veteran marketing executive who was most recently VP/Marking and Brand Strategy for BEDROCKET MEDIA VENTURES, where she led consumer marketing across a range of digital media brands including the launch of FLAMA, created for 18-34-year-old LATINOS, in partnership with UNIVISION.
“I’m thrilled to welcome STACY to lead and further develop our consumer marketing efforts,” said CARAEFF. “Her track record of building groundbreaking media brands is the right cultural fit for VEVO. With STACY’s guidance, VEVO’s brand will continue to evolve and help us further strengthen ties to our viewers.”
“I enjoy building brands that don’t take themselves too seriously and that are willing to have fun and take risks,” said MOSCATELLI. “I see so much opportunity in VEVO and look forward to building a rapport with music fans around the world. I’m ready to turn up the volume a little.”