Made Music Partners With Vevo For Distribution
November 18, 2014 at 11:30 AM (PT)
Recently launched artist development program MADE MUSIC will partner with video music platform VEVO. MADE MUSIC will offer recording artists full-suite resources such as rehearsal and recording studio space, creative direction, visual content creation, industry mentorship, and licensing opportunities, while VEVO will exclusively distribute the artists’ music videos and visual content through a dedicated MADE MUSIC VIDEO platform as well as dedicated artist profiles and social media channels.
MADE MUSIC artists will be able to take advantage of VEVO's massive scale and reach through its TV and mobile apps, VEVO.COM and partner websites like AOL, YAHOO! and YOUTUBE. MADE MUSIC and VEVO will also co-host a mentorship session for artists in the program to learn the ins and outs of producing successful music videos.
“We are incredibly excited to announce MADE MUSIC’s collaboration with VEVO, which will give our artists the ability to distribute their music video programming on a worldwide scale, with a visibility and impact that is second to none,” said JENNE LOMBARDO, Co-Founder of MADE and MADE MUSIC along with partners MAZDACK RASSI and KEITH BAPTISTA. “Our mission with MADE MUSIC is to nurture and amplify new creative talent, and VEVO will be a key partner in ensuring these artists’ music and visual appeal is discovered, shared, and celebrated by a vast audience.”
“When we decided to expand our support of emerging artists, partnering with MADE was the clear choice given their superb reputation for identifying and introducing new talent," VEVO SVP/Content and Programming DOUG McVEHIL said. "Now, with MADE MUSIC, and our popular LIFT and DSCVR programs, VEVO is able to fully support and showcase talent at every stage in their careers. It’s very gratifying that we can help artists reach millions of viewers and have a real impact in growing their early fan bases.”