Bill White Named PD For KFBK-A, KSTE-A
January 8, 2015 at 11:52 AM (PT)
iHEARTMEDIA/SACRAMENTO has appointed BILL WHITE PD for Talkers KFBK-A and KSTE-A, effective JANUARY 20th. White has 25 years of News/Talk programming experience, most recently as PD for KQTH and KFFN/TUCSON.
"These legendary stations inform and touch listeners in the SACRAMENTO area every day," WHITE said. "I’m honored to be joining the talented team at KFBK/KSTE and look forward to building on their successes."
"BILL is one of the most accomplished News/Talk programmers in the business and I’m very glad that he is taking the reins of these two legendary stations," iHEARTMEDIA/SACRAMENTO VP/Programming DON PARKER said.
"BILL has the experience and intelligence to lead these stations and very talented staff," iHEARTMEDIA/SACRAMENTO Market Pres. JOHN GEARY added. "He will be a great addition to the team."