K-LOVE Hires Joe Paulo As Dir./Pledge Drives & Donor Communications
January 21, 2015 at 3:34 PM (PT)
EMF BROADCASTING Contemporary Christian K-LOVE Network has named JOE PAULO Dir./Pledge Drives and Donor Communications. Prior to this new role PAULO was Director of Broadcasting at COLUMBIA INTERNATIONAL Contemporary Christian WRCM (NEW LIFE 91.9)/CHARLOTTE and WMHK (89.7)/COLUMBIA.
K-LOVE and AIR1 COO/DAVID PIERCE commented, "I'm thrilled that JOE will be joining our K-LOVE family in a role that can impact millions of lives. As K-LOVE is supported by generous listeners who step out in faith and support our ministry, JOE's role will help facilitate these efforts by using his knowledge and years of experience to continue to expand the reach of our pledge drives and donations."
During PAULO's tenure, WRCM's revenue grew by 94%, and its audience increased by 150%. He also spearheaded a multi-million-dollar capital campaign and the syndication of the station's morning show.
PAULO also initiated and oversaw the growth of special events like FAITH, FAMILY & FREEDOM, which sold out at 16,000 attendance in its final year. He has served for many years in the Christian music industry and is currently chairman of the board for CHRISTIAN MUSIC BROADCASTERS (CMB).