CRS Spotlights Tech and Social Media Panels Scheduled For CRS 2015
February 2, 2015 at 1:42 PM (PT)
COUNTRY RADIO SEMINAR (CRS) has revealed details surrounding four tech and social media panels scheduled for CRS 2015. “THE POWER OF THE CONNECTED CAR,” “DIRECT FROM THE CONSUMER ELECTRONICS SHOW: COOLEST GADGETS & GIZMOS FOR 2015,” “SOCIAL MEDIA BOOTCAMP, TRACK 1: HOW TO SPEAK TO YOUR BRAND'S VOICE AND GET CONTENT SHARED” and “SOCIAL MEDIA BOOTCAMP, TRACK 2: FINDING & ENGAGING YOUR CONSUMERS IN REAL-TIME” are the four newly released panels that have been added to the three-day agenda.
“THE POWER OF THE CONNECTED CAR” will take place on THURSDAY, FEBRUARY 26th from 4p-4:50p (CT), and will highlight examples of the latest technology in cars and discuss how radio stations are competing for other options in radio equipment. Confirmed participants for the session are EMMIS/NEXT RADIO SVP/CTO PAUL BRENNER, FORD Sr. Technologist JOHN ELLIS, INTEL/TEMPE, AZ Chief Automotive Strategist JOEL HOFFMAN, and another panelist to be confirmed. C3 partner CHRIS BARKER will moderate the panel.
“DIRECT FROM THE CONSUMER ELECTRONICS SHOW: COOLEST GADGETS & GIZMOS FOR 2015" will take place on THURSDAY, FEBRUARY 26th at 2p-2:50p (CT), and will recap the most newsworthy items from the 2015 CONSUMER ELECTRONICS SHOW (CES) and will highlight entertainment options that radio competes with, as well as give an account on the future of entertainment. TAG STRAEGIS CEO TED COHEN and SONOS Dir./Global Industry and Artist Relations THOMAS MEYER are the session’s speakers.
“SOCIAL MEDIA BOOTCAMP, TRACK 1: HOW TO SPEAK TO YOUR BRAND'S VOICE AND GET CONTENT SHARED” will take place on FRIDAY, FEBRUARY 27th at 10a-10:50a (CT), and will feature a diverse panel of pros, who will offer ways to craft share-worthy content that will lead to increased fan interaction and brand value. Confirmed panelists are UNITED STATIONS RADIO NETWORKS Creative Consultant JEFFREY JAMESON, MORRIS HIGHAM MANAGEMENT VP/Marketing BASAK KIZILISIK, and KOKE/AUSTIN morning co-host and TEXAS MUSIC SCENE blogger RITA BALLOU. Country radio veteran GREGG LINDAHL will moderate the session.
“SOCIAL MEDIA BOOTCAMP, TRACK 2: FINDING & ENGAGING YOUR CONSUMERS IN REAL-TIME” will take place on FRIDAY, FEBRUARY 27th at 11:00a-11:50a (CT) and will follow-up on “SOCIAL MEDIA BOOTCAMP, TRACK 1” and will focus on content creation. This roundtable workshop will give delegates the opportunity to develop skills to find their audience, connect with consumers/listeners and integrate third-party elements in non-invasive ways. Confirmed panelists are UNITED STATIONS RADIO NETWORKS/NEW YORK VP/Comedy and Prep MARGARET VERGHESE, TOBY KEITH MANAGEMENT/NASHVILLE Social Media Manager/Tour Liaison SUZANNE DURHAM, and SHANI SAMMONS MARKETING GROUP/ATLANTA Owner SHANI SAMMONS. Country radio veteran GREGG LINDAHL will return as moderator for the session.
For more information on scheduled panels and an advance agenda, please visit www.CountryRadioSeminar.com.