87.7/Chicago To Become Oldies 'MeTV FM'
February 9, 2015 at 5:31 PM (PT)
WEIGEL BROADCASTING will officially be taking over the lease of the VENTURE TECHNOLOGIES analog television station, whose audio channel can be heard on many radios at 87.7 FM, CHICAGORADIOANDMEDIA.COM reports. The new station will be operated primarily Oldies "87.7 METV FM" and will feature "Me Music," billed as "a unique blend of memorable, timeless and classic pop music that the boomer generation listened to from the 1960s through 1980s."
"87.7 METV FM will differ from the current 'classic hits' format by playing a much broader range of music skewing on the pop/softer side including singer/songwriters, album tracks and hits deemed 'oldies' by some programmers but considered gold by our target audience," WEIGEL BROADCASTING EVP/Vice Chairman METV NETWORK Pres. NEAL SABIN said. "This is 'Me Music' -- memorable, easy music for everyone."
Not official launch date has been announced although speculation is centered around MARCH 1st.