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Worldwide Radio Summit 2015 Presents Social/Digital: Life Is A Series Of ‘Now’ Moments
Save Two Ways: Fly Delta; Book Now For Discounted Rooms
February 11, 2015 at 3:54 AM (PT)
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One of the most exciting parts of WORLDWIDE RADIO SUMMIT 2015, APRIL 22-24 at HOTEL ROOSEVELT, HOLLYWOOD, CA is bringing together the best of the best to share their knowledge. On FRIDAY, APRIL 24th at 12:05p, be ready for Social/Digital: Life Is A Series Of ‘Now’ Moments -- a must-attend session.
Social media is more than using the news feeds to tell people to listen to your station or buy a song. But in order to grow beyond posts, tweets, and snaps, there is a trust that must be earned.
Trust before opportunities with social. This takes a real understanding of audience expectations as they toggle platforms.
LORI LEWIS, Dir./Digital and Social Strategies, at JACOBS MEDIA is bringing together some of the brightest minds in digital experience and social engagement. They will walk you through how:
- Coming at content from the fan point of view is critical
- We have more data and tools to understand the audience than we even realize
- While content is important, often times our reply (or not) can be even more far-reaching
- Success is not a solo process; fully involving the fans in everything we do builds trust
TRESSIE LIEBERMAN, Sr. Dir./Digital Marketing Platforms and Social Engagement at TACO BELL has transitioned the social strategy from talking as a corporation to conversing as a friend across channels, driving tremendous growth not only in fan numbers but more importantly with true engagement.
Some of the digital experiments she has led for TACO BELL include being the first brand to explore on SNAPCHAT, producing a crowd-sourced rockumentary at SXSW, and engaging through burner phones where fans were sent on secret missions for the breakfast launch. She has also focused on bringing real-world experiences and exclusive access to brand advocates and influencers, creating a true army of super fans.
JEFF DAULER, co-host and Exec. Producer and social guru of the YEA! NETWORK's nationally syndicated 'THE BERT SHOW,' based at Q100/ATLANTA, also consults brands on how to effectively use social media, using his years of radio experience chasing cume and TSL. When he's not behind a mic or staring at a screen, he's on-stage working on his moderately funny standup comedy. He has real life takeaways for attendees -- national and global -- to apply to their social brands when they get back to their stations.
Social/Digital: Life Is A Series Of ‘Now’ Moments is another reason why coming to WORLDWIDE RADIO SUMMIT 2015 is an investment in your brand, and your future.
Make sure you are set to attend this great session, part of three days of learning and fun, the first step is register for only $425.
Book a discounted room at the HOTEL ROOSEVELT ... just click here.
Save up to 10% by flying with DELTA using the appropriate code:
- Domestic – NMJNL
- International – NMJNM
Among the many topics being addressed at WORLDWIDE RADIO SUMMIT 2015 are:
- The latest info to navigate the connected dash
- Advances in digital audience measurement
- New ways to reach and engage with audiences
- Innovative ways to build new revenue streams
- Creative programming
- Talent & radio brand development
- New business models
- Social/digital media
- Radio's influence across multiple platforms
- New technology/platforms
- Streaming advances
- Radio device development
WORLDWIDE RADIO SUMMIT 2015 begins with a fantastic kick-off party at THE HOTEL ROOSEVELT on WEDNESDAY, APRIL, 22nd.
During WORLDWIDE RADIO SUMMIT 2014's kick-off party, DAUGHTRY, CHRISTINA PERRI and ZENDAYA performed. The 2015 program aims to showcase even more global radio music stars!
And on THURSDAY, APRIL 23rd and FRIDAY, APRIL 24th we'll have more two more evening cocktail parties followed by more live entertainment featuring some big-name acts as well as the crème de la créme of emerging U.S. and international talent.
Here's a video recap of highlights from WORLDWIDE RADIO SUMMIT 2014
Registration is only $425 ... just click here.
Book a discounted room at the HOTEL ROOSEVELT ... just click here.
Save up to 10% by flying with DELTA using the appropriate code:
- Domestic – NMJNL
- International – NMJNM
See you at WORLDWIDE RADIO SUMMIT 2015.

