Baz Luhrmann And RCA Records In Joint Venture
February 19, 2015 at 11:49 AM (PT)
World-renowned director, producer and screenwriter BAZ LUHRMANN has entered into an exclusive, worldwide and multi-tiered agreement with RCA RECORDS. This long-term joint venture will consist of a new record label, BAZMARK RECORDS, with RCA as LUHRMANN's creative, marketing and distribution partner on his label’s recorded music endeavors. The deal will also include the potential of jointly acquiring the rights to additional recording projects as well as signing new artists under the BAZMARK/RCA banner.
LUHRMANN's recently announced projects include the music-centered drama series, "The Get Down," slated to air on NETFLIX next year. This SONY PICTURES TV project is told through the lives and music of a ragtag crew of SOUTH BRONX teens in a mythic saga of the transformation of NEW YORK CITY in the late '70s, when hip-hop, punk and disco exploded along with crime, violence and urban decay.
“We couldn’t be more excited to welcome the incomparable BAZ LUHRMANN to the RCA RECORDS family,” said RCA Chairman/CEO PETER EDGE. “BAZ’s creativity and passion is what makes him one of the most dynamic creative visionaries of our time."
“We are so lucky to have teamed up with BAZ, whose artistry we have long admired," added label Pres./COO TOM CORSON. “His success in shaping culture speaks for itself. We can't wait to get started on our creative partnership.”
“While I’m probably best known for story-telling and ideas, my true passion has always been music,” said LUHRMANN. “You can imagine what it feels like for someone from a small town in AUSTRALIA to be invited to join the legendary record label RCA, home of The King, and so many musical legends and personal heroes.
"While it’s a joy to write and produce music, I find real fulfillment in collaboration and it’s been a privilege over the years to have worked with such a diverse range of musical talents from almost every genre.
"PETER and TOM have injected a new inspiring energy into this much-revered label and I for one am excited to be part of it.”
LUHRMANN has become one of the world’s most recognizable creative forces in the industry whose groundbreaking, award-winning films include the 3-D adaptation of F. SCOTT FITZGERALD’s "The Great Gatsby" (2014), "AUSTRALIA" (2008), "Moulin Rouge!" (2001), "WILLIAM SHAKESPEARE’s Romeo + Juliet" (1999) and his first-ever motion picture, "Strictly Ballroom" (1992).
LUHRMANN served as the executive producer as well as co-wrote and co-produced several tracks on the soundtracks for "The Great Gatsby," "Moulin Rouge!" and "Romeo + Juliet," which have sold in excess of 15 million albums worldwide. The "Moulin Rouge!" soundtrack produced the GRAMMY-winning song “Lady Marmalade,” which won for BEST POP COLLABORATION WITH VOCALS in 2002. The hit song, which featured CHRISTINA AGUILERA, PINK, LIL KIM and MYA, spent five weeks at #1 and was the worldwide top-selling song of 2001.
LUHRMANN has also directed several operas, including the award-winning BROADWAY production of PUCCINI’s "La Bohème," "Lake Lost" and BENJAMIN BRITTE’s "A Midsummer Night’s Dream." Most recently, he came full circle when he directed the stage musical adaptation of "Strictly Ballroom" in AUSTRALIA.