Clip Interactive Releases FM Chip Listening Option
March 18, 2015 at 3:56 AM (PT)
CLIP INTERACTIVE has added a new capability on their interactive radio platform that allows users to access radio station broadcast signals through the FM Chip. The first phone to be activated is ANDROID's HTC ONE (M8), and additional models will be activated in the coming months.
This new feature was announced in support of the NATIONAL ASSOCIATION OF BROADCASTERS' push for FM Chip activation on all mobile devices.
"Broadcasters now have the opportunity to invest in one platform that addresses, manages and monetizes all channels -- broadcast, mobile (stream/FM Chip), desktop stream, social media and their website. Our interactive radio platform is generating new revenue for broadcasters -- $5M to date," said CLIP INTERACTIVE CEO MICHAEL LAWLESS.
"With our full audience reach, proven monetization capability and station brand focus, we've built a platform that dramatically increases radio's value. We invite all broadcasters to adopt our solution," said LAWLESS.