High Desert Broadcasting Names Renee Flores LSM
March 18, 2015 at 11:58 AM (PT)
HIGH DESERT BROADCASTING has appointed RENEE FLORES Local Sales Manager for the seven-radio station group that serves the HIGH DESERT communities of LANCASTER, PALMDALE and surrounding cities collectively known as THE ANTELOPE VALLEY. FLORES previously was National/Regional Sales Manager for LAZER BROADCASTING CORP./OXNARD, where she handed sales for the 25-station group in markets in CALIFORNIA and NEVADA.
“Ms. FLORES brings a rare combination of experiences in both product marketing and broadcast sales to this position, along with proven team leadership accomplishments, HIGH DESERT BROADCASTING Pres. MILES SEXTON said. “We are thrilled to have Renee join our management team to oversee the sales operations of this dominant seven-radio cluster.”
“I am very excited to be joining HIGH DESERT BROADCASTING with its remarkable collection of radio stations in THE ANTELOPE VALLEY,” FLORES stated. “I have lived in this exciting and growing portion of the L.A. Metro and it is great to be returning with such a wonderful opportunity to grow and serve the diverse business community here.”