Steven Goldstein Joins Podcast Sector With Amplifi Media Launch
March 26, 2015 at 2:14 PM (PT)
Longtime SAGA EVP STEVEN GOLDSTEIN has formed AMPLIFI MEDIA, specializing in the development of digital audio-on-demand podcast content.
“As connected cars, BLUETOOTH and smartphones converge, time-shifted audio will grow exponentially," predicted GOLDSTEIN. "People will listen to content at a time and place of their choosing, just as is occurring rapidly in the television industry with NETFLIX, DVRs and on-demand video.”
GOLDSTEIN adds that AMPLIFI will concentrate on storytelling, compelling content and fresh voices on a variety of popular subjects, and will adapt, craft and focus the product for the unique needs of the digital audio business.
“The top of the iTUNES podcast chart is dominated by NPR and affiliates. They have done a tremendous job, but there is a world of mainstream topics yet to be explored for on-demand-audio. That’s where AMPLIFI will live.”