KBIM Flips From News/Talk To Top 40/Rhythmic 'The Beat'
April 6, 2015 at 3:07 PM (PT)
NOALMARK BROADCASTING News/Talk KBIM A-F/ROSWELL, NM has flipped to Top 40/Rhythmic “THE BEAT,” which will feature music from artists including KANYE WEST, DRAKE, CHRIS BROWN, J.COLE, JAY-Z, RIHANNA, BEYONCE and more. The syndicated KID KRADDICK will be heard in mornings and Doug Kramer will do afternoons.
“93.7 THE BEAT is ready to write a new chapter in ROSWELL radio history,” NOALMARK BROADCASTING/ROSWELL GM KEVIN BONNER said. “We’re defining what real Rhythmic Top 40 is in NEW MEXICO. THE BEAT format will perfectly complement our cluster by making us more attractive and diverse to our advertising community.”