AdLarge Media To Rep Rotowire's Fantasy Sports Podcasts
April 7, 2015 at 10:32 AM (PT)
ADLARGE MEDIA has entered into a national digital audio ad sales agreement to represent all of ROTOWIRE’s Fantasy Sports Podcasts. ROTOWIRE is an award-winning source of news and information for the 40.5 million fans competing in fantasy sports in the U.S.
“The huge fantasy sports fan base combined with the strong consumer demand for audio podcasts is a powerful combination,” VP/Digital Sales and Content Partnerships JAY GREEN said. "We’re very excited about partnering with ROTOWIRE and bringing this exceptional opportunity to our advertisers.”
“We needed an ad sales partner with expertise in both sports and digital audio advertising,” ROTOWIRE.COM & ROTO SPORTS, INC. Pres. PETER SCHOENKE said. “ADLARGE MEDIA has a rich history in sports and is taking a leadership role in digital audio, particularly with podcasting. In addition, their established reputation for collaborating with partners to increase ROI for advertisers made them the ideal partner for us.”