Envision Networks Handling Affiliate Sales For Focus 360's 'Powered By Jelli' Networks
April 13, 2015 at 2:35 PM (PT)
FOCUS 360 has retained ENVISION NETWORKS to provide affiliate sales representation for their “POWERED BY JELLI' networks, the first cloud-based programmatic advertising platform for broadcast radio, enabling the selling and serving of advertising on behalf of radio station groups and show producers.
FOCUS 360 provides programming, syndication and national advertising sales to thousands of radio stations nationwide. Its “POWERED BY JELLI” ad networks traffic, serve and report all ad campaigns using JELLI’s RADIO SPOT platform, which enables rapid cloud-based trafficking of radio spots nationwide; integrated, automated ad serving at local affiliates and real-time reporting of the broadcast ads as they run via an easy-to-use web-based dashboard. Each FOCUS 360 affiliate integrates a JELLI server at its station.
FOCUS 360 CEO PHIL BROWN commented: "Our affiliate stations have seen first-hand the ability of JELLI's technology to generate new and incremental national ad dollars, while transforming radio into a real-time medium. By partnering with ENVISION NETWORKS and its vast affiliate sales relationships, we will see the already enthusiastic adoption of the platform accelerate exponentially."
Added ENVISION NETWORKS President/CEO DANNO WOLKOFF: “We are excited to bring this proven revenue generating opportunity to radio stations. JELLI is offering national advertisers a powerful vehicle to deliver and monitor commercials as they are broadcast while relieving stress on traffic departments to schedule and report those spots every day."