AudioHQ And TuneIn Enter Exclusive In-Stream Audio Ad Sales Partnership
April 16, 2015 at 6:45 AM (PT)
AUDIOHQ has entered into an exclusive ad sales partnership with TUNEIN to act as its sales representative in the audio advertising marketplace for a portion of its in-stream audio advertising inventory of over 100,000 live radio stations and over 4 million on demand programs and podcasts. AUDIOHQ will act as the TUNEIN representative for premium spoken word content channels as well as live play-by-play sports broadcasts.
“When we started AUDIOHQ it was our mission to connect advertisers with the highest quality and most engaging content available in the online audio space. TUNEIN has assembled an unparalleled content line-up in the sports, news and information marketplace, which has created a tremendous integration and sponsorship opportunity that is really resonating with our advertising partners,” commented AUDIOHQ CEO MATT CUTAIR.
TUNEIN VP/Sales and Partnerships BILLY HARTMAN said, “AUDIOHQ is helping us to bring greater ad variety to our content partners. AUDIOHQ’s methodology is a perfect fit for TUNEIN, as our objective is to always leverage content to reach a brand's demographic. We’re now able to bundle in-stream audio to earn a premium on our growing and increasingly more valuable inventory.”