New All Access Columns In The Mix!

It's WEDNESDAY -- time once again for some fresh, new columns ... exclusively on ALL ACCESS!

* THE POWER PLAYER: News Editor JEFF SILBERMAN interviews WIMMER RESEARCH Founder ROGER WIMMER.

* CONSULTANT TIPS: JEFFREY HEDQUIST wants you to "Exaggerate For Commercial Results."

* MERGE: LORI LEWIS expects you to "Eat Your Own Social 'Dog Food'."

* COACHES CORNER: SAM WEAVER is not joking about "Comedians Behind The Mic."

* RAISING THE BAR: ROB WAGMAN notes "Radio's Reality On TV, A Subculture Captured For Sore Eyes (Or Not)."

* NEXT STEPS: SETH RESLER asserts that "Blogging: It's The Fourth Most Important Thing A Radio DJ Can Do."

* RADIO FUTURESCOPE: JAMES CRIDLAND ponders the concept of "Switching Off Broadcast Radio."

* THE PERFORMANCE PLAYBOOK: PAUL KAYE believes "I'm A Manager! That Also Makes Me A Coach, Right?"

* STEVE MEYER offers a no-holds-barred perspective on the state of the music and radio industry in the digital age in DISC AND DAT.

* GREGG SKALL analyzes the enigma wrapped in the bureaucracy that is the FCC UNCENSORED.

* 10 QUESTIONS:

Top 40/Mainstream Editor DAVE HOEFFEL talks with WFBC/GREENVILLE-WILN/PANAMA CITY BEACH, FL nights SHORTY.

Top 40/Rhythmic Editor PETE JONES interviews KUUU/SALT LAKE CITY PD DJ EROCKALYPZE.

Hot/Modern/AC Editor MARK STRICKLAND asks the big 10 of HOLLYWOOD/S-CURVE recording artist ANDY GRAMMER.

Country Editor RJ CURTIS goes one-on-one with WXBQ/JOHYNSON CITY, TN staffer BILL HAGY.

News/Talk/Sports Editor PERRY MICHAEL SIMON talks with THE WACHS MODCAST host LARRY WACHS.

Alternative Editor SHAWN ALEXANDER discusses the biz with KDGE/DALLAS enchantress JESSIE JESSUP.

Rock Editor KEN ANTHONY interviews WIYY/BALTIMORE APD/MD STEVE HUBER.

Triple A Editor JOHN SCHOENBERGER talks shop with KPRI/SAN DIEGO air talent TOMMY HOUGH.

Urban/Urban AC Editor SAM WEAVER gets the latest from air personality CHIRL GIRL.

Contemporary Christian Editor MARK GILES interviews singer/songwriter JON GUERRA.

Dance Editor CARY VANCE gets the latest from artist/producer/mixer MAKO.

There's also an ON THE BEACH 10Q, where DAVE HOEFFEL talks with WLFZ/TAMPA alum HURRICANE STEVENS.

This and more must-read content -- for free -- on ALL ACCESS.

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