BMG Renews Deal With GEMA For Digital Licensing In Europe
June 10, 2015 at 11:48 AM (PT)
BMG and the GERMAN collective society GEMA have signed a new three-year deal to maximise income in EUROPE from digital services for its U.S. and UK songwriters.
The agreement will see BMG continue to license its ANGLO-AMERICAN repertoire to digital services across EUROPE through GEMA subsidiary ARESA.
It means digital services can secure licenses to reach 531m people across 38 countries in a single agreement.
Since it began licensing EUROPEAN rights through ARESA in JULY 2012, BMG has licensed more than 40 significant digital services across EUROPE, including the biggest download retailer (iTUNES), the biggest subscription streaming (SPOTIFY) and the biggest ad-supported streaming operator (YOUTUBE).
ARESA currently represents rights in over 900,000 songs by ANGLO-AMERICAN writers, including recent hits by such songwriters as JOHN LEGEND ("All Of Me"), BRUNO MARS ("Locked Out Of Heaven"), DEBORAH HARRY ("One Way Or Another") and GEORGE EZRA ("Budapest"), among others.
Commented BMG CEO HARTWIG MASUCH: “BMG is determined to ensure songwriters are able to make the most of the revenue opportunities of the digital age. That means having a lean and efficient licensing operation and a state-of-the art administrative back-end. The combination of ARESA’s nimble licensing team and GEMA’s significant infrastructure is a significant benefit to our writers, and the ability to license access to more than half a billion people in a single deal is a big plus for licensees.”
GEMA Executive Board Chairman HARALD HEKER added: “The combination of BMG, one of the world’s fastest-growing international music publishers, and GEMA, one of the world’s most successful collection societies in terms of per capita collections, is a powerful one. We are able to offer a level of speed, transparency and efficiency which would otherwise simply be impossible.”
BMG SVP Business & Legal Affairs GOETZ VON EINEM said; “There are significant benefits in aggregating rights through ARESA. We get greater transparency. We can enforce more consistent data standards. And we can account more quickly to our songwriters.”
GEMA Director Broadcasting and Online THOMAS THEUNE concluded: “We are delighted to extend our successful collaboration with BMG, delivering value for their songwriter clients, simplifying the licensing process and helping support the development of the digital music business in EUROPE.”