Pepe Reyes, Velia Irene Named Morning Hosts For La Preciosa Network's 'Levantate'
June 29, 2015 at 4:16 AM (PT)
iHEARTMEDIA’s LA PRECIOSA NETWORK has named PEPE REYES and VELIA IRENE as the hosts of the new “LEVANTATE” morning show, airing 6-11a (PT) weekdays starting TODAY.
REYES, a veteran of radio in MEXICO, SAN JOSE and LOS ANGELES, said, "Professionally, it's a great opportunity and challenge that inspires me to craft my work as an on air talent. Personally, it's a big pleasure to be in touch with our listeners during such an important day part in radio."
IRENE, who has worked at stations in HOUSTON, SAN JOSE and elsewhere, added, "I am very excited about this new chapter in my career. It's a show that we know will engage our Hispanic community. Listeners will be an integral part of the content and conversation. Mornings will make you feel happy on the way to work and continue throughout the day with the best music."
"iHEARTMEDIA and LA PRECIOSA NETWORK continue to focus on what our Hispanic audiences want in terms of music and entertainment," said OM RICARDO “GONZO” OTERO. "This show will have a unique and modern approach to real, entertaining and compelling content. VELIA and PEPE’s delivery accompanied by the best variety for our Spanish music lovers will make a great addition to mornings."
“This will be a socially active, dynamic and entertaining morning show," said iHEARTMEDIA Regional Market Present JEFF NEGRETE. "That is a giant step in the evolution of the LA PRECIOSA NETWORK and is reflective of iHEARTMEDIA’s commitment to the ever-important Hispanic Community. PEPE and VELIA have always connected to the hearts of the listeners, this show promises to be a top performer!"
The FRESNO-based Spanish Adult Hits network airs on KFSO/FRESNO, KPRC-F/MONTEREY, KBFP-F/BAKERSFIELD, KKDD-A/RIVERSIDE-SAN BERNARDINO, and KTZR-A/TUCSON.