Mickey McClay Wilson Joins WideOrbit As CMO
June 29, 2015 at 6:06 AM (PT)
WIDEORBIT taps MICKEY MCCLAY WILSON as Chief Marketing Officer. WILSON joins WIDEORBIT after two years as VP at WALMART GLOBAL ECOMMERCE. Previously, she was Chief Marketing Officer at CBS INTERACTIVE.
“MICKEY brings extraordinary business expertise and marketing leadership to WIDEORBIT,” said Founder/CEO ERIC R. MATHEWSON. “She is recognized for executing strategies that spurred growth and enhanced brands for companies like WALMART and CBS that are among the world’s most successful marketing organizations. We are delighted to welcome MICKEY’s inspiration and leadership as we work together to elevate the WIDEORBIT brand and its product portfolio to capitalize on new business opportunities.”
“I look forward to collaborating with the WIDEORBIT team to build on its strong reputation among television and radio professionals for products that drive advertising businesses,” said WILSON. “As broadcasters look for ways to maximize revenue across media platforms and tap into new ad budgets, WIDEORBIT is uniquely positioned to introduce them to the best of digital and programmatic advertising. I’m excited to apply my experience uniting strong linear brands with digital platforms to accelerate the growth of WIDEORBIT’s revenue and increase its industry presence.”