RAB Hires Jeff Schmidt As SVP/Professional Development
June 29, 2015 at 9:01 AM (PT)
The RADIO ADVERTISING BUREAU adds radio sales and training executive JEFF SCHMIDT as SVP/Professional Development effective JULY 6th. In his new position, SCHMIDT, who reports to Pres./CEO ERICA FARBER, will oversee the professional development group across all of RAB's training services and work with the industry's leadership to continue to provide a professional development practice positioned to serve an evolving industry sales force focused on digital, solution based marketing and sales efforts. Additionally, SCHMIDT will lead the RAB's efforts on training the next generation of radio sales professionals with a focus on recruiting millennials into radio.
"We're thrilled to have JEFF join the RAB and know his experience on the local level is going to be a tremendous asset to radio sellers today," said FARBER. "Collaborating with the RAB team and across the industry, I’m excited to see where we take Professional Development."
"The RADIO ADVERTISING BUREAU is an iconic organization whose resources have impacted hundreds of thousands of broadcast sellers, including me. I'm honored to work with ERICA and the RAB team to continue to provide excellence in education, tools, and development for your members," said SCHMIDT.