iHeartMedia Debuts ALT 104.5 In The Quad Cities
August 21, 2015 at 3:57 PM (PT)
iHEARTMEDIA/QUAD CITIES, IA signs on Alternative on FM translator WLLR-HD2 as "ALT 104.5, THE QUAD CITIES ALTERNATIVE," under SVP/Programming JIM O'HARA.
The press release describes THE QUAD CITIES ALTERNATIVE as a new adult rock station merging New Music and Alternative, including such artists as TWENTY ONE PILOTS, MUMFORD & SONS, THE BLACK KEYS, and KINGS OF LEON,
“We wanted to create a new radio station totally unlike anything else in the QUAD CITIES, and ALT 104.5 certainly will be!” according to O'HARA.
The station debuted at 1:04p (of course) with 100% music, no personalities.
Check out ALT 104.5, THE QUAD CITIES ALTERNATIVE at Alt1045.com.