ASCAP Names Mark Sperling SVP/Strategy & Business Development
August 24, 2015 at 12:51 PM (PT)
ASCAP has tapped veteran investment banker MARK SPERLING as SVP/Strategy and Business Development for the performing rights organization, reporting directly to Chief Strategy And Development Officer ALICE KIM, who was appointed in APRIL.
SPERLING, who comes to ASCAP from media business boutique investment banking firm ALLEN & COMPANY LLC, will spearhead strategic initiatives and lead business development efforts as ASCAP explores new alliances and partnerships.
During SPERLING’s 16-year tenure at ALLEN & CO., he executed dozens of high-profile transactions for industry players such as ACTIVISION, NATIONAL GEOGRAPHIC, PBS, SAMSUNG ELECTRONICS, TIME WARNER and numerous private equity firms. He is also a lifelong musician, having performed publicly in a variety of bands since college.
ASCAP CEO ELIZABETH MATTHEWS said: “MARK is a phenomenal addition to our executive team who brings with him a wealth of knowledge of the media and entertainment sectors, traditional and digital. His success at ALLEN & Co. for more than a decade demonstrates his impressive track record in leading the execution of complex transactions. As ASCAP seeks to capitalize on our rich data and other myriad of assets in today’s evolving music rights business, MARK will be instrumental in developing the new business models and creating the appropriate strategic partnerships.”
Added SPERLING: "As ASCAP's new SVP/Strategy and Business Development, I look forward to bringing my expertise and contacts across the music licensing ecosystem to bear in support of ASCAP's mission, and to creating strategies that position the organization for success in a shifting landscape. As a musician myself, I’m eager to make serving the interests of ASCAP's members my primary focus."