'IMG College Football Blitz' Launches Saturday
September 3, 2015 at 3:57 AM (PT)
IMG is launching a live "IMG COLLEGE FOOTBALL BLITZ" show with cut-in coverage of major college football games for 10 hours every SATURDAY. The show, starting this SATURDAY (9/5), will air 2p-midnight (ET) in a whip-around format, including IMG's coverage of over 70 major NCAA Division I schools. The show will air on a game-day-only channel on TUNEIN, on SIRIUSXM, on CBS INTERACTIVE's "COLLEGE SPORTS LIVE," and on IMGCOLLEGE.COM.
IMG AUDIO VP/Broadcasting CHRIS FERRIS said, “Fans anywhere in the world will be able to hear hometown voices like DAN DIERDORF at MICHIGAN, GENE DECKERHOFF at FLORIDA STATE, and DON CRIQUI at NOTRE DAME as well as other legendary broadcasters calling the day’s most exciting plays, mixed with highlights, interviews, and in-depth analysis."
“It’s very difficult to aggregate live college football game rights for multiple universities across the Power Five Conferences. Combining IMG’s broad audio rights with the digital distribution of TUNEIN, SIRIUSXM and CBS INTERACTIVE, we’ve created a unique college football product for millennials who are increasingly consuming sports on their smart phones,” said IMG COLLEGE Head of Digital STEWART MARLBOROUGH.