Positive Alternative Radio Launches #LifeOnADial For CMB Momentum 2015
September 4, 2015 at 4:29 PM (PT)
POSITIVE ALTERNATIVE RADIO (PAR) is launching a campaign for CHRISTIAN MUSIC BROADCASTERS (CMB) MOMENTUM 2015 that is designed to get radio talking about their experiences listening to radio.
PAR VP BRIAN SANDERS explained, "What are your stories? How has Christian radio encouraged you? What’s that story? How have you seen it impact a life of a listener? What’s that story? That’s something we have in common. These stories of encouragement and changed lives knit us together as an industry. Let’s share our LIFE ON A DIAL stories. Why? Be honest, we need to be reminded of the power of the gospel and how He uses a microphone, some tunes and speakers."
SANDERS continued, "The LORD used the stations I have the privilege to lead to encourage my heart. Just a few days ago a gunman took the lives of two TV reporters doing a live broadcast. It happened right in our SPIRIT FM’s very own community. The station took call after call after call. Listeners called to pray, to cry and offer hope.
"A fellow TV reporter said, 'All morning I listened to SPIRIT FM. I couldn’t believe I was hearing the community pray for us. The songs reminded me that JESUS loved me and that GOD was with us.'"
Radio pros are encouraged to write their #LifeOnADial story and post using the hashtag to TWITTER or FACEBOOK. 10 winners will be selected during MOMENTUM 2015 week to receive $50 gift cards.