Jason Barrett Launches Sports Media Consulting Firm
September 8, 2015 at 4:03 AM (PT)
Veteran sports radio programmer JASON BARRETT has formally launched his own consulting firm, BARRETT SPORTS MEDIA.
BARRETT, most recently PD at ENTERCOM Sports KGMZ (95.7 THE GAME)/SAN FRANCISCO and the former PD at WXOS (101 ESPN) and KFNS-A (590 THE FAN)/ST. LOUIS, WPEN -A/PHILADELPHIA, and WALL-A-WEOK-A (ESPN 1340/1390)/POUGHKEEPSIE and producer of "THE DAN PATRICK SHOW" and "GAME NIGHT" at ESPN RADIO, is offering assistance to stations, teams, networks, and broadcasters with on-air product strategies and execution, social and digital media development, ratings and content analysis, coaching and mentoring sessions, and talent discovery.
"The demand for sports content continues to increase, and to emerge from the clutter in the audio and digital space, brands need sharp talent evaluators who can provide strong direction, creativity, and a proven track record of results," said BARRETT. "Having built some of the sports talk format's best brands, in multiple markets across the country, and worked with and developed relationships with some of the best talent in the industry, I'm eager to use my passion, knowledge, coaching skills and relationships, to help guide, develop and influence the future success of sports media brands domestically and internationally".
BARRETT operates the SPORTSRADIOPD.COM website and is on TWITTER at @sportsradiopd.