CBS Radio Names Mark O'Brien VP/Political Sales
September 21, 2015 at 7:53 AM (PT)
CUMULUS WASHINGTON VP/Market Manager MARK O’BRIEN has been named VP/Political Sales for CBS RADIO. O'BRIEN will report to SVP/DOS BOB PHILIPS.
President ANDRE FERNANDEZ said, "MARK brings to CBS RADIO an impressive record in sales and an extensive working relationship with the key decision makers in WASHINGTON, D.C. He joins us at a critical time in the 2016 election cycle with radio becoming more prevalent as a core component of the political marketing spend. As we continue to expand the opportunities for campaigns to reach voters, we are poised to capitalize on this exciting momentum like never before.”
O'BRIEN added, “I am particularly excited about the opportunity to work with CBS RADIO and offer political clients the best platforms in audio and digital plus the most extensive lineup of news and information brands."