Online Station 'The Farm' Goes Live, Targets Farming Community
September 24, 2015 at 7:07 AM (PT)
FARM JOURNAL MEDIA has launched a new online-only Country station, "THE FARM," via its "My Farm Radio" mobile app. The station features a researched blend of Country music programming combined with news and talk features from FARM JOURNAL relevant to the farming community.
"We're in a world of niche and branded channels, so we asked ourselves why not give farmers a station built just for them?" explained FARM JOURNAL RADIO VP/GM MARK DEPREZ. "Industry research shows nearly 90% of farmer and rancher listening is on Country music or talk radio stations. We know producers love both, but these formats are rarely combined. So we designed this new hyper-targeted station." For more information or to download the app, visit the FARM JOURNAL MEDIA website.