Jacobs Media Honors Steven Price And Townsquare Media As 'Most Innovative'
September 25, 2015 at 4:20 AM (PT)
Each week, JACOBS MEDIA honors an "innovative" member of our business. This week, they've chosen STEVEN PRICE and TOWNSQUARE MEDIA, writing, "critics of radio broadcasting companies these past few years always seem to cite a lack of imagination and innovation, little risk taking, and a tendency to do things the way they’ve always been done. But the fact is, broadcasters are more willing than ever to put in on the line and test drive different approaches."
JACOBS continues, "a case in point is TOWNSQUARE MEDIA, a company that is just five years old, but has quietly become the third largest AM/FM operator in the U.S. At more than 300 stations, TOWNSQUARE is a nationwide force, and they’ve done it by throwing away the conventional radio playbook. None of the stations in their portfolio is in the Top 25 markets. No NEW YORK CITY, DALLAS, PHOENIX or SAN FRANCISCO. So, first and foremost, there’s an intrinsic belief in the power of smaller market, local radio."
Read the full blog post here.