Destiny Media Networks Retains Veteran Radio Research Exec Len Klatt
September 28, 2015 at 12:08 PM (PT)
DESTINY MEDIA NETWORKS has retained the services of veteran radio research executive LEN KLATT to oversee their research and audience analytics initiatives. KLATT, owner of WEST COAST-based consultancy THE WINNING RUN, will work closely with and directly advise President/CEO SCOTT ELBERG.
Commented ELBERG: “LEN gives DESTINY MEDIA NETWORKS credibility in the advertising community with his experiences as a researcher. As a startup company, we are fortunate to have a well-respected radio research executive on our team.”
KLATT worked at PREMIERE RADIO NETWORKS from 1997 -2013, most recently serving as SVP Research, providing research and marketing support for over 90 weekly audio programs and prep services airing on over 5,000 radio stations. Prior to that, he served as Director of Research for WESTWOOD ONE.
Added KLATT: “I’m honored to work with SCOTT and the rest of his seasoned management team in this exciting new venture."