SiriusXM Patriot Adds 'Breitbart News Daily'
October 26, 2015 at 7:43 AM (PT)
SIRIUSXM PATRIOT is adding a daily News-Talk show with conservative news site BREITBART.COM. "BREITBART NEWS DAILY," airing live 6-9a (ET) starting TODAY (10/26), is hosted by BREITBART NEWS Executive Chairman STEPHEN K. BANNON and Editor-in-Chief ALEX MARLOW. BREITBART NEWS has been airing SATURDAY and SUNDAY shows, also hosted by BANNON and MARLOW, on the channel; those shows will continue.
“We intend to make BREITBART NEWS DAILY the national conservative morning show of record,” said SIRIUSXM VP/GM, Talk Programming DAVE GORAB. “BREITBART.COM is a news-making juggernaut and a must-read every morning for conservatives around the country. With his deep knowledge of the inner-workings of national politics and his connections with major figures throughout the party and beyond, STEPHEN K. BANNON will be a trusted resource and sounding board for our PATRIOT audience throughout the 2016 campaign.”
“From stories at BREITBART.COM to our social media pages, we are seeing more and more engagement and passion from our audience. In the heat of a 2016 election cycle that's changed all the rules, it makes sense for us to team with SIRIUSXM for a daily program,” said MARLOW.
BREITBART NEWS CEO LARRY SOLOV said, “The success and growth of BREITBART.COM paved the way for the success of BREITBART NEWS SATURDAY and SUNDAY on SIRIUSXM PATRIOT. Our entire brand is about listening to our audience and giving them more of what they want, making this the perfect time to expand our relationship with SiriusXM and give our combined audience another platform to help drive the national political and cultural conversation.”
“SIRIUSXM has been a terrific partner in helping us build and grow the weekend shows,” said BANNON. “This will be an expansion of that concept – a news and information centric program that is also based on audience participation, a key element in today’s political news landscape."