WXMG/Columbus, OH Goes Boom!
November 17, 2015 at 3:30 AM (PT)
RADIO ONE Urban AC WXMG (106.3)/COLUMBUS, OH is now airing the "BOOM" format. Last week, the company announced an LMA of 2 stations in the market and the frequency change of MAGIC to 95.5 and the rebirth of Gospel JOY 107.1 (NET NEWS 11/12).
The 106.3 frequency launched its new sound YESTERDAY (11/16) with LL COOL J's "The Boomin System."
RVP/GM EDDIE HARRELL said, "It’s an exciting time for us. We aren't just growing in size, but in the depth of music variety and our ability to meet the diverse listening needs of our audience. From Inspirational Music and Contemporary R&B/Hip-Hop to Old School R&B and Throwback Hip-Hop, RADIO ONE/COLUMBUS has it covered."
WXMG's conversion to BOOM 106.3 completes the now four-station Urban cluster for RADIO ONE/COLUMBUS. It joins Urban WCKX (POWER 107.5), Urban AC WZOH (MAGIC 95.5) and Inspiration WHOK (JOY 107.1).
This is the 5th BOOM station launched by RADIO ONE. KROI (BOOM 92)/HOUSTON launched the Throwback Hip-Hop brand in OCTOBER 2014, followed by WPHI (BOOM 107.9)/PHILADELPHIA, KSOC (BOOM 94.5)/DALLAS and WPZE (BOOM 102.9)/ATLANTA.