Cumulus/Indianapolis Collects And Delivers Over 20,000 Gallons Of Water To Citizens Of Flint
February 2, 2016 at 5:32 AM (PT)
CUMULUS MEDIA/INDIANAPOLIS Rhythmic AC WRWM (93.9 THE BEAT) and Classic Hits WJJK collected much-needed bottled water for the citizens of FLINT, MI, last week through on-air, online and on-site promotions that drove the collection of over 205,000 bottles of water and over 20,000 gallons of water, plus thousands of dollars in cash donations, to benefit FLINT residents in need.
The water drive kicked off on MONDAY, JANUARY 25th, with a bottled water collection event. The drive culminated in a donor event on WEDNESDAY, JANUARY 27th, featuring WRWM afternoon personality ZAKK and WJJK's NIKKI, who broadcast live with partners WXIN (FOX) and WTTV (CBS). FRIDAY, JANUARY 29th, six semi-trucks made their way to FLINT to deliver the water.
PD JAY MICHAELS said, “We combined the power of two of the biggest radio brands in the market, with the two biggest TV brands in INDIANAPOLIS, to ask our listeners and viewers to help. Our community proved what Hoosier Hospitality is all about!"