B2B Platform Songtradr Launches
March 8, 2016 at 3:01 PM (PT)
SONGTRADR, a consumer-friendly B2B platform, was launched on MARCH 7th as a one-stop shop for managing, licensing and selling music. The company is headed by composer/producer PAUL WILTSHIRE as CEO; CCO TOM CALLAHAN, who has promoted SHANIA TWAIN, LENNY KRAVITZ, BONNIE RAITT and others; and advisors such as PHIL QUARTARARO, former CEO at VIRGIN RECORDS, WARNER BROS. and EMI; and GARY STIFFELMAN, who has represented many of the most prominent recording artists, songwriters and producers in the world.
"We see ourselves as connecting the fragmented world of music rights in one place," WILTSHIRE said. "Youth wants independence. It's a complicated industry, where one piece of music can have numerous identifiers, depending on who owns or represents master recordings, publishing rights, performance rights, and more."
SONGTRADR facilitates deals, matching songs with films, TV, video games, advertisers, YouTubers and others. Composers and artists collaborate and then find buyers, publishers and labels -- all of whom can use SONGTRADR's free content management system to organize extensive inventory. It's a marketplace where music assets are stored, discovered, curated, and monetized.
For more details, click here.